Cleo worked with Magnolia to develop a brand for students on the journey to their dream schools.
Magnolia Academic Planning is a private college advisory program dedicated to the student as an individual. Its founder, Allie Pierson, has created and advised over 2,200 students with a 100% admission rate. She needed a brand identity that captured the attention and care she provided for each student. We created an identity that highlighted the journey, painting it as unique as the destination. After the launch of her website, Allie saw a 700% ROI within the first month.
Brand Strategy ✳ Visual Identity ✳ Illustration ✳ Creative Direction ✳ Stationary ✳ Website ✳ Copywriting ✳ Email Strategy ✳ Content Creation